This format is made for simplicity. It’s all about communicating a number of characteristics you are looking for in a potential applicant – concisely and efficiently. So this should take you very little time to produce.
This is a step-by-step guide on how you use this template to write your year in review video script.
All the information you need is in the role description or recruitment ad. Pick a couple of super clear characteristics and run with them.
Use a relevant stock image or something fun from your office. You can use the same image for the whole video. You can also choose a different image for every characteristic.
You can produce this just by reading the role description. Don't forget, when posting on social media, ensure the post is linked to the ad in question.
You want to talk directly to the potential applicant in the title of this movie while also hinting at what the position is. Using direct speech and stating the general role will make this stand out in the feeds.
Examples:
“Hey there, are you looking for a performance-driven sales job?”
“We are looking for a communicative tech lead – is that you?”
“We have: An open position in finance. You have: The urge to switch jobs”.
Now start listing characteristics, but not too many. You can always create another video to cover other characteristics. Use a pre-header for the main characteristic and a text field to flesh out the details. Use a relevant image per section or combine them into the same group.
Example:
Header: “Flexible”
Main text: “We think that you love a dynamic and challenging workplace that lets you excel at many different things.”
Refer to your career site or a specific ad and make sure to mention that you have other job openings if that is the case.
Example:
“This – and many more opportunities – at [Organisation]”
Include a standard message for the outro, if needed. Or just use a simple logo ending.
