So. You've got the leading video automation platform on your side. But what stories are you going to tell? Dip into our community blog for ideas, inspiration and plenty of handy how-tos.
This article will walk you through the best social media marketing tools you need this year. We’ll explore the tools that help you create eye-catching content, keep your posting schedule on track, and dive into the analytics that reveal what’s working and what’s not.
Armed with these tools, you'll be better equipped to elevate your social media game and achieve your goals.
To succeed in social media marketing, you need to focus on three key areas:
By focusing on these three pillars, you can create a robust social media strategy that delivers measurable results and keeps your brand at the forefront of your audience's minds. To help you achieve this, we’ve compiled a list of the best social media marketing tools available in 2025.
Storykit is an innovative video marketing platform that uses AI to transform text into engaging video content. It simplifies video production, enabling businesses to create professional-quality videos quickly and efficiently.
Video content is increasingly important for engaging audiences on social media, and Storykit makes video production accessible to everyone. Its AI-driven features automate the video creation process, allowing you to focus on storytelling and strategy. With Storykit, you can produce high-quality videos that capture attention and drive engagement without needing extensive video production skills.
Storykit offers customized pricing plans based on specific business needs and usage.
Canva is a versatile graphic design tool that enables marketers to create eye-catching visuals for social media, websites, and more, without needing professional design skills.
Visual content is crucial for capturing attention on social media, and Canva makes it easy for anyone to produce high-quality graphics. Its extensive template library and user-friendly interface enable marketers to create professional visuals that enhance their brand’s visual identity. Whether you’re designing a social media post or an infographic, Canva provides the tools to create engaging content that drives results.
Canva offers a free version with basic features, while Canva Pro starts at $12.99 per month.
ChatGPT is an AI language model developed by OpenAI that assists marketers in crafting compelling social media copy. It generates content ideas, drafts posts, and provides suggestions to enhance your social media strategy.
Writing engaging social media copy is essential for capturing your audience’s attention and driving interactions. ChatGPT streamlines the content creation process by providing intelligent suggestions and drafts, allowing marketers to focus on strategy and creativity. Its ability to generate and refine copy quickly makes it a valuable tool for enhancing your social media presence and achieving your marketing goals.
ChatGPT offers a free version with basic features, and access to more advanced features is available through subscription plans such as ChatGPT Plus.
Hootsuite is a leading social media management platform that allows marketers to schedule, publish, and analyze social media posts across multiple channels. With Hootsuite, you can streamline your social media efforts and ensure consistent brand messaging.
Managing multiple social media accounts can be time-consuming, but Hootsuite simplifies the process by centralizing all your social media activities in one place. This not only saves time but also ensures that your social media strategy is cohesive and aligned with your marketing goals. With robust analytics and social listening capabilities, Hootsuite enables you to make data-driven decisions that enhance your social media performance.
Hootsuite offers a free plan with basic features, while premium plans start at $19 per month.
Buffer is a user-friendly social media management tool designed to simplify the scheduling and publishing of content across various social media platforms.
Buffer is perfect for businesses looking to streamline their social media scheduling process. Its straightforward interface and powerful scheduling capabilities make it easy to maintain an active social media presence without overwhelming your team. Buffer’s analytics tools also provide valuable insights into your social media performance, allowing you to refine your strategy and drive better results.
Buffer offers a free plan with limited features, while paid plans start at $15 per month.
Sprout Social is a powerful social media management platform that focuses on engagement, analytics, and team collaboration. It helps businesses build stronger connections with their audience and gain actionable insights into their social media performance.
Sprout Social excels in helping businesses build and maintain strong relationships with their audience. Its engagement tools and social listening capabilities ensure that you’re always connected with your community, while its analytics provide the insights needed to optimize your strategy. With Sprout Social, you can improve your social media presence and drive better results.
Sprout Social offers a 30-day free trial, with pricing plans starting at $99 per user per month.
In 2025, leveraging the right social media marketing tools is essential for driving results and staying competitive. By utilizing tools like Storykit and Canva for content creation, ChatGPT for copywriting, Hootsuite and Buffer for scheduling, and Sprout Social for analytics, you can streamline your efforts and maximize your impact. These tools not only enhance your productivity but also empower you to create and distribute content that resonates with your audience and delivers measurable results.
In this article, we’ll explore the best content marketing tools that will speed up your tasks in both content creation and distribution. These tools are designed to enhance your web presence, optimize your content for search engines, and maximize your reach on social media, ultimately driving significant results for your business.
Storykit is a cutting-edge AI-powered video creation platform that transforms text into engaging video content. Designed to simplify the video production process, Storykit enables businesses to quickly create high-quality videos that capture attention and drive engagement across social media and other channels.
Standing out on social media is crucial, and video is one of the best ways to do that. However, traditional video creation methods can be time-consuming and resource-intensive. Storykit puts your video creation on autopilot, allowing you to consistently show up on social media without spending excessive time on production. With its automated tools and customizable features, you can focus more on strategy and less on execution, making your marketing efforts more efficient and effective.
Storykit offers customized pricing plans based on specific business needs and usage.
Further reading: Video content marketing: Benefits, strategies & examples
Canva is a versatile graphic design tool that allows marketers to create stunning visuals for social media, websites, and other marketing materials. With its intuitive interface and vast library of templates, Canva makes it easy to produce professional-looking graphics without design expertise.
Visual content is essential for capturing attention on social media and other platforms. Canva empowers marketers to create eye-catching graphics that enhance their brand’s visual identity. Its ease of use and extensive template library make it a valuable tool for quickly producing high-quality visuals that drive engagement and results.
Canva offers a free version with basic features, while Canva Pro starts at $12.99 per month.
Hootsuite is a leading social media management platform that allows marketers to schedule, publish, and analyze social media posts across multiple channels. With Hootsuite, you can streamline your social media efforts and ensure consistent brand messaging.
Managing multiple social media accounts can be time-consuming, but Hootsuite simplifies the process by centralizing all your social media activities in one place. This not only saves time but also ensures that your social media strategy is cohesive and aligned with your overall marketing goals. With Hootsuite’s powerful analytics, you can continually refine your strategy to drive better results.
Hootsuite offers a free plan with limited features, with premium plans starting at $19 per month.
Ahrefs is a comprehensive SEO toolset that helps marketers improve their search engine rankings and drive organic traffic. From keyword research to backlink analysis, Ahrefs provides the insights needed to optimize your content for search engines.
SEO is a critical component of content marketing, and Ahrefs provides the tools and data needed to enhance your SEO strategy. By understanding which keywords to target and how to optimize your content, you can increase your search engine visibility and drive more organic traffic to your site. This not only saves time by focusing your efforts on high-impact areas but also delivers measurable results in terms of traffic and engagement.
Ahrefs offers a 7-day trial for $7, with pricing plans starting at $99 per month.
BuzzSumo is a powerful content research tool that helps marketers discover trending topics, analyze competitors, and identify key influencers in their industry. With its comprehensive data analytics, BuzzSumo allows you to craft content strategies that are informed by real-time insights.
BuzzSumo is an essential tool for marketers who want to create content that resonates with their audience. By understanding what topics are currently trending and who is leading the conversation, you can tailor your content strategy to meet the needs and interests of your target audience. This targeted approach not only saves time by focusing your efforts on the most relevant content but also drives better results by increasing engagement and reach.
BuzzSumo offers a free trial, with pricing plans starting at $119 per month.
ChatGPT is an AI language model developed by OpenAI that assists marketers in generating high-quality SEO content and web copy. It provides suggestions and content drafts that help streamline the writing process and improve the quality of written materials.
Writing compelling and optimized content is essential for driving organic traffic and engaging your audience. ChatGPT streamlines the content creation process by providing intelligent suggestions and drafts, allowing marketers to focus on strategy rather than starting from scratch. Its ability to generate and refine content quickly makes it an invaluable tool for enhancing your web presence and achieving your marketing goals.
ChatGPT offers a free version with basic features, and subscription plans, such as ChatGPT Plus, provide access to more advanced features.
Further reading: Storytelling in content marketing: the secret of high-performing content
Grammarly is an AI-powered writing assistant that helps ensure your content is clear, error-free, and engaging. From blog posts to landing pages, Grammarly helps you maintain a professional tone and style across all your written content.
Grammarly is indispensable for content marketers who need to produce high-quality, polished content quickly. By automating the editing process, Grammarly saves time and allows marketers to focus on creating compelling content that engages readers. Its AI-driven insights help refine your writing, making it more impactful and effective in achieving your marketing goals.
Grammarly offers a free version with basic features, while premium plans start at $12 per month.
The right content marketing tools can make all the difference in your ability to save time and achieve your marketing goals. By leveraging tools like Hootsuite for social media management, Storykit for video creation, Canva for graphic design, Ahrefs for SEO, Grammarly for writing and editing, and BuzzSumo for content research, you can streamline your efforts and drive significant results.
These tools not only enhance your productivity but also empower you to create and distribute content that resonates with your audience and delivers lasting impact.
In this article, we'll explore five of the best marketing automation tools available today. Each tool is designed to enhance different aspects of your marketing strategy, from creating engaging video content to optimizing your advertising efforts.
Whether you're a small business owner or a seasoned marketing professional, these tools will help you streamline your processes, engage your audience, and ultimately boost your productivity.
Storykit is a powerful video marketing automation tool designed to simplify video content creation and distribution. It enables businesses to create professional-quality videos quickly and efficiently, making it easier to engage audiences across social media and other channels.
Standing out on social media is crucial, and video is one of the best ways to do that. However, traditional video creation methods can be time-consuming and resource-intensive. Storykit puts your video creation on autopilot, allowing you to consistently show up on social media without spending excessive time on production. With its automated tools and customizable features, you can focus more on strategy and less on execution, making your marketing efforts more efficient and effective.
Storykit offers customized pricing plans based on specific business needs and usage.
Further reading: Video marketing in 2024: Tips, success stories, & must-know strategies
HubSpot Marketing Hub is a comprehensive platform offering a wide range of marketing automation features. It's designed to help businesses attract, engage, and delight customers by automating marketing efforts and providing robust analytics.
HubSpot is crucial for maintaining seamless communication between your marketing and sales teams. Its integration capabilities ensure that you can efficiently manage your marketing activities while aligning them with your sales objectives. By automating lead nurturing and social media management, HubSpot allows you to focus on crafting effective marketing strategies rather than getting bogged down by manual tasks, thus boosting overall productivity.
HubSpot offers a free version with basic features, while premium plans start at $45 per month.
Mailchimp is one of the most popular email marketing automation tools, offering a range of features to help businesses connect with their audience and grow their brand.
Email remains one of the highest-converting marketing channels, making Mailchimp an indispensable tool for businesses aiming to maximize their reach. With its robust automation and segmentation capabilities, Mailchimp helps you send the right message to the right audience at the right time. This level of precision not only increases engagement but also ensures that your marketing efforts yield the best possible returns.
Mailchimp offers a free plan for up to 500 contacts, with premium plans starting at $13 per month.
Amanda AI is an innovative AI-driven marketing automation tool that specializes in optimizing digital advertising campaigns. It leverages machine learning to enhance ad targeting, bidding, and performance across various platforms.
Digital advertising is critical for reaching new audiences, but managing multiple campaigns can be overwhelming. Amanda AI simplifies this process by using artificial intelligence to automate complex tasks and optimize ad performance in real-time. This ensures that your advertising budget is spent wisely, maximizing your return on investment while freeing you up to focus on strategic growth initiatives.
Amanda AI offers tiered pricing plans based on campaign size and complexity, with custom options available.
Drift is a leading conversational marketing platform that utilizes chatbots to enhance customer engagement and drive lead generation. It enables businesses to connect with website visitors in real-time, providing personalized experiences that improve conversion rates.
In an era where immediate communication is expected, Drift’s chatbots enable businesses to engage customers instantly, improving customer satisfaction and conversion rates. By automating initial interactions and lead qualification, Drift allows your sales team to focus on high-value prospects, increasing productivity and driving better results.
Drift offers a free plan with basic features, while premium plans start at $40 per month.
Further reading: AI marketing automation: Transforming your marketing game
Choosing the right marketing automation tool can significantly impact your productivity and business growth. By leveraging Storykit for video content, HubSpot for comprehensive marketing automation, Mailchimp for email campaigns, Amanda AI for digital advertising, and Drift for conversational marketing, you can streamline your marketing efforts, engage your audience, and drive results.
Focus on utilizing these tools effectively to grow your business and deliver exceptional customer experiences.
The key is to get the word out effectively and provide incentives for attendees to register.
This guide introduces three top event marketing tools to help you promote your event, engage your audience, and maximize attendance, along with tips on how to use them effectively.
Writing persuasive content is vital for attracting attendees. Your event's description, emails, and social media posts need to be engaging and informative. Here’s how ChatGPT can help:
Email is a tried-and-tested channel for reaching out to your existing contacts and encouraging them to register for your event. In fact, email marketing boasts an average conversion rate of 15.22%, making it one of the most effective channels for driving registrations and sales. Here’s how to make the most of email marketing:
Social media is a powerful channel for event marketing and reaching a wider audience. Visual content, especially videos, is highly engaging and effective in capturing attention. According to a recent study, video content on social media generates 1,200% more shares than text and image content combined. Here’s how Storykit can help:
Further reading: Easy event promotion ideas you can do with these 4 video AI templates
Driving attendance for your event requires a strategic and multi-channel approach. By leveraging ChatGPT for copy creation, HubSpot or Mailchimp for email marketing, and Storykit for social media content, you can effectively promote your event, engage your audience, and ensure a successful turnout. Focus on delivering clear, compelling messages across channels and continuously optimize your efforts to maximize impact. Start implementing these strategies today and watch your attendee list grow.
In today's fast-paced business environment, growth hacking has become a crucial strategy for achieving rapid and efficient business expansion. Growth hacking focuses on innovative, low-cost alternatives to traditional marketing, utilizing various tools and techniques to drive significant growth.
This article introduces five powerful growth hacking tools that can help you scale your business quickly and effectively.
Growth hacking is a strategy focused on achieving rapid business growth through innovative, low-cost marketing techniques. It involves using data analysis, creative marketing, and product development to find the most efficient ways to expand a company's customer base and increase revenue.
Growth hacking tools simplify the planning, execution, and monitoring of your growth-focused marketing strategies. However, with so many options available, finding the ideal tool for your business can be hard.
To make this process easier and ensure a strong return on investment, consider these foundational components when evaluating growth hacking software:
By focusing on these essential features, you can confidently narrow down your choices and select a growth-hacking tool that will power your marketing efforts and drive substantial business growth.
Rather than searching through the long list of growth hacking tools, we've put together a list of the top 5 that will streamline your operations, enhance your marketing efforts, and maximize your return on investment. Let’s dive into how you can leverage these tools to achieve serious growth for your business.
Why you need it: Storykit is a game-changer for social media content creation. It allows you to create engaging content quickly and at scale, ensuring your feeds on all channels are consistently filled with high-quality posts. This tool leverages the power of automation and AI to simplify the content creation process, making it accessible even for those with limited design skills.
How to use it:
Impact: In today's digital age, social media is undeniably the best way to reach your target audience. To stand out on these platforms, video content is crucial. Videos are highly engaging and can capture your audience's attention more effectively than other types of content. By creating high-quality video content at scale and consistently posting on your feed, you'll keep your audience engaged, increase your reach, build brand recognition, and ultimately increase sales.
Why you need it: Unbounce allows you to perform A/B testing on your web pages, helping you understand what resonates best with your audience. This is crucial as you drive traffic to your site. By testing different versions of your site, you can make data-driven decisions to improve user experience and conversion rates.
How to use it:
Impact: Most marketing initiatives aim to guide visitors to your website, where the majority of conversions occur. A/B testing helps you optimize your website for better performance, ensuring a more effective and satisfying user experience and leading to higher conversion rates and increased revenue.
Why you need it: Surfer AI helps you create SEO-optimized content that ranks well on search engines, driving organic traffic to your website. It combines the power of AI with in-depth SEO insights to produce content that meets search engine algorithms and user expectations.
How to use it:
Impact: By creating high-quality, SEO-optimized content, you'll improve your search engine rankings, attract more visitors, and drive growth. High-ranking content also establishes your authority and credibility in your industry.
Why you need it: Amanda AI optimizes your advertising campaigns, ensuring you get the best return on investment (ROI) from your ad spend. It uses advanced algorithms to manage and adjust your ad strategies in real-time, maximizing your ad performance.
How to use it:
Impact: By optimizing your ad campaigns, you'll increase your ROI, reach more potential customers, and drive growth more efficiently. Effective ad optimization leads to higher engagement, conversions, and sales.
Why you need it: ChatGPT can assist with a wide range of tasks that require thoughtful planning and execution, from structuring case studies to optimizing Google Ad campaigns. This versatile AI tool helps streamline various aspects of your business operations, allowing you to focus on strategic initiatives.
How to use it:
Impact: ChatGPT can help you streamline various business processes, making your operations more efficient and allowing you to focus on strategic growth initiatives. It enhances productivity by handling repetitive tasks and providing valuable insights.
By leveraging these five growth hacking tools, you can drive serious growth to your business in the most efficient ways possible. Whether it's creating content at scale with Storykit, optimizing your website with Unbounce, generating SEO content with Surfer AI, refining your ad campaigns with Amanda AI, or using ChatGPT for a variety of tasks, these tools will help you scale your business quickly and effectively. Start implementing them today and watch your business grow.
Video marketing tools are software and platforms that help businesses create, manage, and optimize video content for marketing purposes. These tools can range from video creation and editing software to platforms that help with distribution, analytics, and optimization.
Here’s a breakdown of the different types of video marketing tools:
The most essential video marketing tool you need in your toolbox? Obviously, it's software that actually helps you create awesome videos. These tools will help you create high-quality videos, whether for tutorials, marketing campaigns, or internal communication. You can use them individually or use them together to create dynamic video content.
Storykit is a powerful tool for creating engaging and professional video content with ease. Perfect for marketers looking to produce videos quickly and efficiently. With a text-to-video AI, Storykit allows marketers to transform existing materials, such as case studies, blog articles, and website pages, into high-performing video content.
Additionally, you can upload screen recordings made in Loom to Storykit to create straightforward product demos or upload webinar footage recorded in Contrast to turn them into concise, talking-head clips for social media.
Loom is an excellent tool for creating quick video messages and screen recordings. It enables you to effortlessly capture your screen, voice, and face, resulting in informative and personal videos.
Ideal for tutorial videos, product demos, and team updates, Loom’s intuitive interface allows you to record, edit, and share your videos with just a few clicks. Plus, with its instant video hosting and sharing capabilities, distributing your content is seamless and doesn't require additional uploads.
Contrast is a user-friendly webinar platform that simplifies the process of recording professional videos. It seamlessly combines the ease of a presentation tool with powerful video features, making it ideal for content creators. With its built-in hosting capabilities, you can embed videos directly onto your website, eliminating the need for third-party hosting. This ensures seamless integration and delivers a polished, professional presentation every time.
These platforms are essential for hosting your videos, ensuring they are accessible and easily embeddable on your website.
YouTube is the most widely used video hosting platform, perfect for reaching a broad audience and benefiting from its powerful search engine capabilities.
Vimeo is known for its high-quality video hosting and advanced privacy settings, making it ideal for businesses looking to embed professional videos on their sites.
These tools help manage and optimize your video content across various social media platforms, ensuring maximum reach and engagement.
Hootsuite allows you to schedule and manage video posts across multiple social media channels, making it easier to maintain a consistent presence.
Buffer is a social media management tool that supports video scheduling, helping you plan and distribute your video content effectively.
Later specializes in Instagram but supports other platforms as well, ideal for planning and scheduling video posts to keep your audience engaged.
You don't need special analytics tools. Use the analytics from the places where you share your videos.
YouTube and Vimeo Analytics offers detailed insights on metrics like views, watch time, audience retention, and demographics. This helps you understand how viewers find and interact with your videos.
All social platforms, like LinkedIn, Facebook, X, etc., monitor video engagement metrics like likes, comments, shares, view counts, and audience demographics, particularly useful for B2B content.
By using these essential video marketing tools, you'll be well-equipped to create compelling videos, host them effectively, gain valuable insights, and manage your social media presence. This streamlined toolkit ensures you have everything you need to succeed in video content marketing.
Discover strategies to save time and maintain consistency, while maximizing your impact across platforms. We'll will share practical tips for automating routine tasks, creating content more effectively, and leveraging tools to engage with your audience.
Need videos for social media, sales, HR, or internal communication? With Storykit, any team can create professional videos. These videos can match their brand and work for any platform, format, or language. No editing skills are needed. Whether for LinkedIn, corporate presentations, or global campaigns, Storykit ensures your videos are engaging and optimised for impact.
It’s that time of year again—when we all start scrambling for ideas and templates to piece together our social media plan for the new year. Trust me, I’ve been there too. The endless Googling, the overcomplicated strategies… it can get overwhelming fast.
That’s why we're here to make it easy for you. We're giving you our social media plan for 2025—complete with all the resources and tips to help you nail it without the stress. Ready to steal it?
Storykit is the leading video automation platform. It helps thousands of clients in automating and optimizing their video production, boosting productivity, efficiency, and return on investment. With Storykit, you can put your video creation on autopilot.
Anyone! Storykit is made for companies and organizations and works great for anyone with communication needs of any kind. The tool is ideal for digital marketing, PR, HR, social media, corporate communication, sales, events, recruitment, customer success – every team.
With Storykit’s text-to-video AI functionality, you don’t need video editing experience or expensive equipment to create unique and amazing videos.
Absolutely not. Storykit’s intuitive AI-powered platform allows anyone to create professional videos quickly and seamlessly, without any video editing experience or special equipment.
Certainly. Storykit is designed to turn any text into eye-catching video, so it’s perfect for everything from social media posts to corporate communication and employer branding.
Whether you're aiming to engage with clients, disseminate information internally, or enhance your brand, Storykit simplifies the process. It helps you create high-quality videos that appeal to your audience.
Yes, they work like magic on your phone, large display screens, and in your keynotes. We even have customers using Storykit to make videos for their coffee machines!
You can create many things. From social media content and ads to employer branding and internal communications – plus educational videos that boost brand awareness, strengthen reputation, build loyalty, and deliver real impact. The possibilities are endless.
Yes, keeping your videos on-brand is a priority for us. Storykit ensures every video matches your brand guidelines, from fonts and colors to logos. For even more customization, simply reach out to us.
Yes, you can upload your own visuals and integrate them seamlessly into your videos. You can also add voiceovers and audio for a more engaging experience – available in Pro and Enterprise plans. Check out our full feature list.
Yes! Producing video content in various languages allows you to engage a worldwide audience.
Creating different videos for different platforms is simple and fast in Storykit. You can easily change the aspect ratio, assets, music, languages, and stories with just a few clicks. This means you can create videos tailored for all major platforms, including LinkedIn, Instagram, Facebook, TikTok, and YouTube.
Storykit offers different pricing plans based on your needs. Book a call for a customized quote, tailored to your preferences.
Yes, we offer tailored plans for teams, companies and organisations of all sizes. Book a call to find the best plan for your video content needs.
The Pro and Enterprise plans have advanced features for companies and organizations that want to grow their video marketing. These include voiceovers, custom templates and modules, a premium library of videos, images, and music, and more. Check our feature list for details.
Absolutely, you can start your free trial and create your first video within minutes. No editing skills or credit card needed.
We offer extensive customer support, onboarding help, and useful resources. This way, you can always get the most from Storykit. Our Enterprise solution also includes a dedicated Enterprise Activation Manager to support you every step of the way.
Absolutely! Our API solution allows you to integrate AI-enhanced video generation into your existing tools. Contact us, and we’ll help you build a customized video production system that fits your needs.
Don’t wait to create! Reach out to us for a demo or start a free trial today!
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