So. You've got the leading video automation platform on your side. But what stories are you going to tell? Dip into our community blog for ideas, inspiration and plenty of handy how-tos.
February 9, 2024
February 9, 2024
It is often stated that a viewer remembers 95% of the content, if it's in a video, compared to a text. And that a one-minute video can contain as much information as a text of 1800 words, or that our brains can process visual communication up to 60,000 times faster than written communication.
These are great facts, but instead of looking at numbers, let's talk about what we do know. And that is the what video storytelling is and why it is unbeatable for your business.
Video storytelling is just what it sounds like. Storytelling through video. It combines the emotional power of storytelling with the visual impact of video, making it an effective tool for capturing and retaining audience attention.
This approach is particularly valuable in marketing, as it allows businesses to convey complex messages in a relatable and memorable way, increasing brand awareness, engagement, and the potential for conversion. In an era of short attention spans and digital media saturation, video storytelling stands out for its ability to create a strong emotional connection with viewers, making it an unbeatable asset for any business.
From the other perspective, video is also great since it forces the storyteller to prioritize their message. Since you can't fit everything you want to say in a 60 second video, you have to focus on your storytelling, and simplify your message.
Whenever we talk to businesses, they often say they don't have stores to tell. But what they don't realize is that everything is a story!
Letting creativity flow when making content for social channels is incredibly important. But it’s also important to be tough on yourself. Test your stories and make sure you're creating valuable content.
Before you start writing your script, you naturally need a notion of what story you want to tell. But how do you know you’re onto something good?
Many creators describe this sensation as something they feel in their entire body; they just know they have a great idea. It’s these kinds of feelings you should listen to, even though they’re difficult to implement. A piece of advice is to ask yourself these questions:
February 7, 2024
February 7, 2024
In this article, we'll break down the essentials of recruitment marketing, show you how it can revolutionize your hiring, and reveal its positive ripple effects on your entire brand image.
Recruitment marketing is a crucial aspect of any organization's growth strategy. It is the process of attracting and engaging potential candidates by using a combination of marketing and human resources techniques. The ultimate goal of recruitment marketing is to build a strong employer brand, attract the best candidates, and convert them into hires.
Recruitment marketing is becoming increasingly important in today's competitive job market. With so many companies vying for top talent, it is essential to stand out from the crowd. By prioritizing recruitment marketing, organizations can gain a competitive edge and attract the best candidates for their open positions.
The objective of recruitment marketing is to build a pipeline of highly qualified candidates who are not just looking for any job, but are specifically interested in being part of your team. This strategic approach ensures your company isn't just a choice for them, but the choice, making your hiring process smoother, faster, and more effective.
Traditional recruitment often zeroes in on filling current openings, whereas recruitment marketing plays the long game. It's about building a magnetic employer brand that not only fills today's roles but also turns your company into a talent magnet for years to come.
Recruitment marketing has come a long way over the years.
In the past, companies relied primarily on job postings to attract potential candidates. However, with the rise of technology and social media, the recruitment landscape has changed dramatically.
Today, companies have access to a wide range of channels to connect with potential candidates. Social media platforms, such as LinkedIn, Facebook, and Twitter, are powerful tools for building employer brands and reaching a broader audience. Email marketing campaigns and employee referral programs are also effective methods for attracting top talent.
As the recruitment landscape continues to evolve, it is essential for companies to develop a recruitment marketing strategy that enables them to attract and engage the best candidates.
The recruitment marketing funnel is a powerful tool that can help employers conceptualize the candidate journey. It's built on four pillars: attraction, engagement, conversion, and retention, each playing a crucial role in nurturing top talent through their journey, much like the stages consumers experience from brand discovery to loyalty.
Here are some key tips to help you succeed at every step:
Attraction is the process of creating and promoting your employer brand to potential candidates. A good way to do this is through social media networks like LinkedIn where professionals gather.
Posting content that highlights your company's unique culture, values, and mission can help attract candidates who share your vision. For example, a company can use LinkedIn to share updates about the company's latest products or services and how they are making a difference in the world.
This can help potential candidates see that the company is innovative and committed to making a positive impact and encourage eligible candidates to want to work there even if you're not even hiring yet. In other words, you're building demand.
Further reading: How top employers advertise a job on social media for maximum attention
And if you really want to make an impact, then you should promote your open positions with video. Videos get 5x the engagement on LinkedIn and job posts with video icons get 12% more views.
Further reading: Video recruitment guide: Attract candidates with these recruitment guides
Engagement involves interacting and communicating with your target audience to build relationships and establish trust. This can be achieved by replying to comments on social posts, or replying quickly to job applications so candidates feel valued immediately.
Conversion is the process of guiding candidates through the hiring process, from their initial application to being offered a job. This involves providing a seamless candidate experience and ensuring that the candidates feel valued throughout the process.
To ace this stage, take a close look at your application process and how you follow up with applicants. If you're dealing with a lot of candidates, using automated emails to keep them informed about the next steps can be super helpful.
Retention involves providing an optimal experience for your new hires to ensure they remain motivated and engaged within the company. This can be achieved through effective onboarding, training, and ongoing support.
By focusing on these key components, organizations can build a strong recruitment marketing strategy that attracts and retains the best talent.
→ Need help creating engaging recruitment content? Storykit's text-to-video AI is free to start using now.
Recruitment marketing is an essential component of hiring for companies looking to attract top talent but it is also closely intertwined with employer branding. Not only only are you attracting top talent but also shaping how potential candidates and customers perceive your company.
When candidates have a fantastic experience with your brand during the hiring process, it not only leaves a lasting impression but also sets the stage for potential future customers or advocates. That's why getting recruitment marketing and employer branding right is essential—it's not just about finding the best talent, but also about showcasing what makes your company stand out in the market.
January 30, 2024
January 30, 2024
Recruiting top talent is competitive, and video is one of the most powerful ways to attract and engage potential candidates. But creating a recruitment video from scratch? That used to be time-consuming and expensive—until now.
With Storykit’s AI-powered text-to-video tool, you can transform your job postings, company info, and recruitment messages into engaging videos in seconds. No editing skills needed!
Start with your existing job description, company introduction, or any recruitment-related text—no need to write anything new!
Storykit’s AI-powered templates are designed for on-brand, high-performing recruitment videos. Just choose the template that fits your needs and click "Create Script."
With a single click, Storykit transforms your text into a fully formatted, visually engaging recruitment video. AI does the heavy lifting, crafting dynamic scenes that highlight your message.
Once your video is ready, publish it directly to LinkedIn, Instagram, Facebook, or any other platform where you want to reach job seekers.
🎯 Fact: Recruitment videos increase job post engagement by up to 800% compared to text-only ads. (Source: LinkedIn)
January 29, 2024
January 29, 2024
Let's face it – videos are everywhere, and we can't get enough of them.
Facebook has over 4 billion video views every day. Users on YouTube watch 5 billion hours of video daily. Also, mobile video consumption doubles each year.
What does this mean?
Well if you’re going to get your audience to pay attention to you, then you need to create videos, and a lot of them.
Whether you're just starting out or you're looking to up your video game in 2025, this guide is perfect for you. It's packed with all the tips and tricks you need to make video content that grabs people's attention and makes your brand stand out.
So you want to get into video content creation? Here are some stats to get you up-to-date in the world of video.
Let's look at some numbers from the Wyzowl video marketing report:
For more interesting stats about video, we collected 24 video facts you should know in 2025.
Before we start talking about how to create videos, let's clear up the myths that stop many people from getting started or keeping at it.
Video is not rocket science. It is fun and effective when you know what you’re doing—which you will by the end of this guide!
Further reading: Navigating top video marketing challenges [What I wish I knew earlier]
Where do I start when it comes to video content creation? What should I create? How do I create it? What equipment do I need? These are the questions that often hold companies back when they decide to start creating video.
So, before you move on with anything, ask yourself these questions instead:
Have trouble answering them? Good, we’re going to help you.
Further reading: Your most-asked questions on video creation, answered
Navigating the world of video creation can be a bit like solving a puzzle. Many businesses aren't aware of the different types of videos they can create, leading to unnecessary spending on external experts, wrestling with complex software, or producing videos that don't quite hit the target.
We're here to simplify things for you by breaking down your options and helping you focus on what's most effective.
Text-based videos are the secret weapon in your video arsenal. They're super easy to make (no need for any editing expertise), highly effective on social media platforms where silent feeds are the norm, and they democratize content creation within your team.
But here's a tip: while tools like Canva and Adobe Premiere Pro can create text-based videos, they usually require some editing know-how and aren't the easiest to scale.
Our preferred solution? Storykit. This is because you start with the text and turn it to video, rather than the other way around. We'll explain this in more detail further down.
Here is an example of a text-based video made in Storykit:
These videos are trending, especially in sales. They are perfect for adding a personal touch to individual profiles and interactions. But remember, they might not be the best choice for larger-scale brand messaging. Want to give them a try? Platforms like Loom make creating these videos easy and efficient.
Here is an example of a talking head video:
Webinars and interview-style videos are fantastic for in-depth storytelling and engaging with your audience on a more personal level. They're perfect for educational content, expert discussions, or deep-dives into specific topics. While they require a bit more planning and might involve coordinating with guests, platforms like Zoom and Contrast can simplify the process considerably.
Here is an example of a webinar video:
Animated videos, like the ones you've seen from Dropbox, are fun and can make a big impact. However, they require a bit more expertise to ensure they stay on-brand and consistent. You can create these videos using platforms like Animaker, but be prepared for a learning curve.
Here is an example of an animated video:
Think about major players like Google, Apple, or Nike. They have the budget for high-end, professionally shot campaigns that showcase their brand and products. However, if you're a smaller or mid-sized company, this approach might be overkill. These videos are expensive, not always evergreen, and hard to produce frequently. So, if you're just starting with video, you might want to hold off on this type.
Here is a an example of a big production style video:
Further reading: Why bring video production in-house?
There are numerous video creation tools available, but selecting the right one depends on your specific needs and resources. For example, Canva serves as an excellent starting point for cost-conscious creators and small businesses, Adobe Premiere Pro is the best for professional video editors creating big productions, and Storykit offers a more sophisticatd solution for larger organizations prioritizing brand cohesion and creating a lot of video at scale.
→ Storykit's text-to-video AI is free to start using now.
Now it's time to map out your video creation strategy. This isn't just about choosing the right type of video; it's about understanding the 'why' behind your videos, determining 'what' you want to communicate, and figuring out 'how' to kickstart the process smoothly.
First word of advice: Don’t start from scratch. Don’t think of original videos you want to produce. Start by thinking of the content that you already have that you can turn into video.
“Did you know you already have everything you need to execute a high-paced, on-brand video strategy?” Jonna Ekman, Marketing Director at Storykit
Are you pondering over these questions?
Let's pause for a moment. If you want to excel in video creation without burning out, integrating it into your existing content strategy is key.
Consider the resources you already have and think about how you can repurpose your existing content.
Do you run a blog? Think about its purpose. Is it to educate and guide your audience through the sales funnel? How many times have you distributed your articles? Are you satisfied with the traffic they generate?
This is your starting point. Repurpose your blog articles into engaging videos and share them across your social channels.
The objective remains the same: to inform and guide your audience through the funnel (just in a more engaging format).
This approach isn't limited to blogs. You are sitting on a gold mine of content.
Start with what you have:
...turn the text in these documents into video and watch your video strategy flourish.
Further reading: How to fuel your content engine: Give your content a second life using video
Want a few more ideas...
Did you share posts on social media last year? If those messages still resonate with your goals, why not repurpose them into videos? You might be surprised at how few people remember the original posts, and even more so at the significant boost in engagement you'll achieve.
Or maybe your communication goals are internal? Your staff isn’t following policy because they haven't read the handbook? Turn your handbook into videos.
The point is to align your video content creation with your current content plan or communication goals. You're using video so that your messages get better consumed.
Enhance your video content strategy by dynamically incorporating the latest news, fresh content, and even elements of employer branding.
Is there a buzz-worthy report recently published in your industry? Highlight it in a video.
Thats' what we did with Wyzowl's report below.
Have you just released new blog articles? Amplify their reach with engaging video summaries like we did with this video using out blog post "The benefits of effective internal communications."
Connect with your audience on a deeper level by incorporating employer branding content into your video strategy. Are you expanding your team?
Create compelling videos to showcase your job openings. Highlight the vibrant culture of your workplace, celebrate your new hires, and give a behind-the-scenes look at your work environment.
This blend of content not only enriches your video strategy but also paints a dynamic and inviting picture of your company for prospective candidates and customers alike.
The biggest mistake you can make when it comes to video content creation is to post one video and be done. Your audience wants a lot of video. That's why they check their social channels a million times a day. And when they do, you want to be there for them with new content.
The social feed is crowded. You are competing with so much competition.
So if you want to make an impact you need to create A LOT of video and post a lot. One will not do the job.
Check out the Storykit LinkedIn feed to see what we mean.
Further reading: 11 reasons you should be creating more video
Keep putting out content changing assets and seeing what resonates with your audience. A good way to do this if you want results fast is to run video ads. By tracking view time, you can see what resonates with your audience.
There are many different ways that you can approach video creation with Storykit depending on how you like to work.
This is the fastest way to create videos and the way that we always recommend starting. With text-to-video AI you just put in your source text—could be a blog, case study, product page, newsletter, etc.—and the AI will write the script for you and add in background assets and even music.
Check it out!
→ Storykit's text-to-video AI is free to start using now.
Do you like working from video templates? Great, you can create your own and use them over and over again or just borrow one of the many that we have ready for you.
For example, the new hire video we shared above is what we use as a template for all new hire videos and we make available for you too in the platform.
Here is an image of a few of the templates we offer:
By script-to-video approach, we mean start with text and then make the video. You can use the text-to-video AI like we introduced above, you can write your own script, or you can use our various video script templates that we offer and then build the video from there.
Want to know how other people use a text-to-video for their marketing and communication? Take inspiration from Canon, a company that is weaving emotion into their products through video.
Videos on social media don't follow the same rules as videos on YouTube for example. You only have a few seconds to get the user's attention.
Here are the key components of creating great videos for social media.
When crafting videos for social media, focus is key. Speak directly to a specific audience about a single subject in each video. This targeted approach ensures your message resonates strongly rather than getting diluted. Avoid the urge to blend various topics or appeal to different audiences at once; such attempts often lead to a message that resonates with no one.
Further reading: Craft engaging videos: The key dos/don'ts for impactful results
Your script is the most important part of the video. A strong script can captivate audiences even with minimal visual elements, while the most dazzling visuals can't salvage a weak script. Treat visual assets and stylistic elements like transitions as enhancements that complement your narrative, not as the main focus.
With Storykit text to video AI, the platforms handles all the stylistic assets for you so you can really focus on the story you're telling.
The explosion of video in social media has in many ways changed how we look upon moving images, and one of the fundamental changes is that most viewers are watching video without sound. In fact, 80-90% of online videos are viewed without sound, so it's crucial to ensure they're engaging in silent scenarios. This is why text-based videos excel.
For brand awareness campaigns targeting new audiences, opt for longer video formats. Ideal lengths for top-of-funnel content on social media, such as thought leadership pieces, how-to guides, and company updates, range from 40 to 60 seconds. This duration provides ample opportunity for storytelling and introducing your brand or product to potential customers who are just beginning to discover you.
January 18, 2024
January 18, 2024
In this article we’re going to introduce you to the most current and impactful trends in social media marketing, along with the cost-effective marketing tips you need to keep up and get results.
More posts = greater visibility
To stand out in 2025's crowded social media feed, frequent posting is essential. More content equals increased visibility and engagement.
Quality content = lower costs in paid social
High-quality content wins on social media, costing less per engagement. Algorithms favor engaging content, so better content means more savings.
Video = more engagement
Video content is king for driving engagement. In 2025, incorporating video can significantly boost user interaction and interest x5.
So you need to do all the above. You need more content for your organic feed. You need to identify quality content for your ads. And you need all of that content to be in video form for ultimate engagement.
How can you possibly keep up with this demand and save money?
The answer’s easy. Storykit it.
Here are 3 ways Storykit can save you money and get you better results in 2025.
“Moving your content production in-house will save you time and money. If every content item needs to be revised, you’ll never be able to produce the volume you need. The only way to scale production is by letting the person producing make all editorial decisions.” -Peder Bonnier, CEO of Storykit
In the past, agencies and freelancers were the go-to for video content, especially when the social media landscape was less saturated and basic participation yielded results.
In addition, the threshold for video creation was also a lot higher. Expensive equipment and expert editing skills were a requirement.
However, with Storykit, the barriers to producing quality video content have significantly lowered. This means that businesses can now efficiently create what they need in-house with no prerequisites.
In 2020, BKS Bank faced challenges with their external video production – high costs and slow turnaround times were hindering their ability to produce content at the needed scale. They needed the flexibility to make quick changes and produce a high volume of videos. The solution? Bringing their video production in-house. This strategic move allowed them to efficiently produce the quantity of content required, with the agility to adapt quickly.
“People are scared of boring their audience and posting too much of the same stuff. But the moment that you are getting tired of your message is just when it is starting to stick for your audience.” -Jonna Ekman, Marketing Director at Storykit
In the realm of social media, video content reigns supreme. Your audience craves a steady stream of engaging material, and keeping pace can seem daunting.
The solution? Transform your existing content (blogs, case studies, ebooks, reports, etc.) into video with Storykit.
All you have to do is simply copy your text and paste it into Storykit AI and you can turn one blog into an abundance of videos for your social media channels, allowing you to spread your messages more widely than you might have imagined.
Remember, the key to effective social media marketing isn't always about creating brand-new content. It's about smartly repurposing what you have to continuously engage and captivate your audience.
Further reading: 22 ways to repurpose your existing content for social media with video
“When you buy an ad in a magazine, it will always cost you the same amount of money no matter how good your ad is. This isn’t the case on social media platforms.” -Sofia, Performance Marketing Manager at Storykit
On social media platforms like Facebook and LinkedIn, the quality of your ad significantly impacts its performance and cost-efficiency. Unlike traditional ads, where you pay a set price for space, social media operates on a bidding system. Here, high-quality creatives gain more visibility and are more cost-effective.
While paid social media marketing can rapidly reach your target audience and generate results, it also poses the risk of quickly depleting your budget if not managed wisely. The key?
Focus on creating better quality creatives by testing different options quickly with Storykit.
Sofia Eriksson, Performance Marketing Manager at Storykit, offers these insights on finding high-quality creatives:
If you find that your video ads on a platform like LinkedIn are expensive and underperforming, don't wait for it to improve. Act promptly by testing different text or assets. High-quality content is crucial for efficient and effective paid social media marketing.
Further reading: 4 top LinkedIn video ad examples and why they work
As we jump into 2025, the key to saving money in marketing hinges on working smarter, not just harder. Embracing in-house content creation with Storykit places you firmly in the driver's seat.
This approach empowers you to produce a higher volume of organic content, experiment with varied ad creatives for paid campaigns, and achieve success without the added stress and expense of external agencies.
Moreover, leveraging a platform like Storykit amplifies this efficiency. It equips your team to produce professional, brand-aligned content at scale, streamlining your content creation process.
By adopting these tactics, you're setting your business up for a more cost-effective and impactful marketing journey in the coming year.
January 16, 2024
January 16, 2024
Whether you're looking to increase brand awareness, generate new leads, or build stronger relationships with customers, event marketing can help you achieve big goals. By blending traditional and digital marketing strategies, and leveraging both in-person and live-streamed events, you can reach your audience in impactful ways.
But putting together a successful event takes more than just booking a venue and inviting guests. It requires a solid plan, creative promotion, and smart follow-up to maximize engagement.
In this guide, we’ll walk you through every step of event marketing, from planning and promotion to tracking results. Get ready to take your marketing to the next level and bring your brand to life through powerful, engaging event experiences!
Event marketing is a strategy that brings your brand to life by hosting or participating in events—whether face-to-face or virtual—to showcase what you offer. These events can be anything from intimate meet-and-greets to large-scale conferences, trade shows, or even live-streamed webinars. They’re all about creating unique, real-time experiences that allow you to connect with event attendees in ways other channels just can’t match.
At its core, event marketing is about building meaningful relationships. It lets your audience engage with your brand in a tangible way, giving them an experience that stays with them long after the event.
Event marketing is a powerful strategy that allows businesses to connect with people on a deeper, more personal level. Here’s why it’s so valuable:
From building connections to driving sales, event marketing transforms brand impact and reaches goals in ways that both digital marketing and face-to-face interactions complement each other.
There are various ways to approach event marketing, and the best choice depends on what you’re hoping to achieve. Events can be in-person, virtual, or a hybrid of both, allowing you to reach your audience wherever they are.
This flexibility means you can tailor the event experience to fit your goals, budget, and target audience.
Here are some popular types of events and how they can work for your brand:
Each of these event types allows you to engage attendees in unique ways, whether through face-to-face interactions, digital marketing elements, or real-time virtual connections.
Further reading: 9 video ideas to market your digital, physical or phygital event on social media
Whatever type of event you choose, having clear goals and a strategy in place is key to success. Here’s how to set meaningful goals to ensure you’re getting the most from your investment:
Before planning any details, think about who you want at your event. Are they looking for face-to-face experiences, or will a live-streamed or hybrid event better suit their needs? Knowing your audience helps you create messaging and experiences that resonate. For instance, a tech conference might target software developers, IT professionals, and entrepreneurs. By understanding their needs and preferences, you can tailor the event experience to meet their expectations.
Once you know your audience, set specific goals. Here are a few common objectives:
Make your objectives specific and measurable. For example, instead of saying, “increase brand awareness,” aim to “boost website traffic by 20% in the month following the event.” This makes it easier to track progress and evaluate success.
To determine your event’s impact, track key metrics before, during, and after the event:
Tracking these metrics helps you understand what worked, make adjustments, and improve for future events.
After all your hard work, it’s time to get the word out! Effective promotion is key to boosting attendance and creating excitement. Here are some tried-and-true strategies to help you promote your event:
Social media is an essential tool for building buzz in real-time. Start by creating a unique hashtag for your event and use it consistently across all posts. You can also:
Case Study Inspiration: The Swedish Marketing Association has successfully utilized video to enhance their event marketing efforts. By using Storykit, they’ve been able to create engaging, professional-quality videos to promote events, highlight event experiences, and attract new attendees. This approach has helped them expand their reach and showcase the value of their events to a broader audience.
Email remains one of the most effective ways to reach your audience directly. Create a series of emails to:
Building valuable, relevant content can help draw people in. Consider creating videos, blog posts, or infographics that:
Further reading: Drive attendance with the best event marketing tools available
Following up after your event is key to extending its impact and building lasting relationships. Here’s how to make the most of your post-event follow-up:
Show appreciation to attendees, sponsors, speakers, and partners by sending personalized thank-you emails. Share event highlights, key takeaways, and any resources you promised. This thoughtful touch leaves a positive impression and helps attendees feel valued.
Post photos, videos, and testimonials across your social media channels to keep the momentum going. Highlighting these moments can attract engagement from those who missed the event and spark interest for future ones.
Send out surveys to capture attendees’ insights and feedback. Ask what they enjoyed and where there’s room for improvement. Use this feedback to understand your strengths and fine-tune future events.
Keep the conversation going with personalized emails or calls to nurture the leads generated. Provide additional resources, answer any questions, and guide prospects further along your sales funnel.
Maximize the value of content from the event by repurposing it into blog posts, videos, or podcasts. Share this content on your website, social media, and newsletters to reach new audiences and provide ongoing value.
Review your metrics—attendance, engagement, lead generation, and sales closed—to evaluate the event’s impact. These insights are invaluable for refining your strategy and making data-driven improvements for future events.
Stay connected with attendees, sponsors, and speakers. Engage with them on social media, invite them to future events, or share exclusive offers and industry news. Building these relationships fosters loyalty and opens doors for future partnerships.
Event marketing is a powerful way to connect with your audience in real-time and create meaningful, face-to-face interactions that drive engagement. Whether you're hosting or participating, events give you the opportunity to showcase your brand, build awareness, generate leads, and drive sales—all while creating memorable experiences for your audience.
In this guide, we’ve explored everything you need to know to make your events successful: from understanding the importance of event marketing to setting clear goals, choosing the right format, and planning each step for maximum impact.
We’ve teamed up with Daniel Bromberg, paid ads expert at LinkedIn, to give you the ultimate playbook on LinkedIn video ads.
Need videos for social media, sales, HR, or internal communication? With Storykit, any team can create professional videos. These videos can match their brand and work for any platform, format, or language. No editing skills are needed. Whether for LinkedIn, corporate presentations, or global campaigns, Storykit ensures your videos are engaging and optimised for impact.
It’s that time of year again—when we all start scrambling for ideas and templates to piece together our social media plan for the new year. Trust me, I’ve been there too. The endless Googling, the overcomplicated strategies… it can get overwhelming fast.
That’s why we're here to make it easy for you. We're giving you our social media plan for 2025—complete with all the resources and tips to help you nail it without the stress. Ready to steal it?
